{"id":8020,"date":"2025-08-11T09:21:12","date_gmt":"2025-08-11T13:21:12","guid":{"rendered":"https:\/\/visitevirtuellepanosphere360.com\/?p=8020"},"modified":"2026-05-08T14:02:02","modified_gmt":"2026-05-08T18:02:02","slug":"new-matterport-logo-a-redesigned-identity-that-combines-heritage-and-modernity","status":"publish","type":"post","link":"https:\/\/visitevirtuellepanosphere360.com\/en\/visite-virtuelle\/nouveau-logo-matterport-une-identite-repensee-qui-allie-heritage-et-modernite\/","title":{"rendered":"New Matterport logo: a redesigned identity that combines heritage and modernity"},"content":{"rendered":"
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Matterport\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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In 2025, Matterport<\/b><\/a> unveils a new logo marking a key milestone in the company's history. This change comes shortly after its integration into the CoStar Group<\/b><\/a>, a global leader in real estate data and market analysis.
This rebranding is not just a simple graphic facelift: it is a visual fusion that reflects the new synergy between Matterport and CoStar, while respecting the brand's DNA.<\/p>

A design inspired by CoStar\u2026 with Matterport personality<\/b><\/h2>

The new logo Matterport<\/b> adopts a graphic structure directly inspired by CoStar's visual charter. It features clean geometry, a three-dimensional style and a solid appearance that evoke reliability and expertise.<\/p>

However, Matterport does not renounce its own identity: the historical colors<\/b> of the brand, a deep red and modern tones, are preserved, creating a perfect balance between continuity and novelty!<\/p>

This choice is strategic: it allows us to capitalize on CoStar's visual reputation, while ensuring that Matterport remains immediately identifiable to its customers and partners.<\/p>

A visual in line with the 3D and immersive universe of Matterport<\/b><\/h2>

Global specialist in digital twins, Matterport<\/b> transforms physical spaces into interactive 3D models. The logo reflects this expertise through a relief effect and geometric design that evoke depth and perspective. This design subtly recalls the very nature of Matterport solutions: creating immersive experiences that bring environments to life.<\/p>

Why this new logo is relevant for the future<\/b><\/h2>
  1. Harmonization with the parent company<\/b>
    By adopting a visual structure close to that of CoStar, Matterport<\/b> strengthens its coherence in the group's ecosystem, facilitating recognition and trust in international markets.<\/li>
  2. Preservation of historical identity<\/b>
    Maintaining Matterport's colors shows respect for its visual heritage and ensures a smooth transition for its loyal users.<\/li>
  3. Modernity and adaptability<\/b>
    The minimalist, striking design adapts perfectly to different media \u2014 whether digital platforms, printed materials, or interactive presentations.\u00a0<\/li><\/ol>

    An evolution that symbolizes Matterport's mission<\/b><\/h2>

    Since its creation in 2011, Matterport<\/b> aims to make every space more valuable, accessible and understandable through 3D.
    Integration with CoStar opens up new opportunities, particularly in the exploitation of spatial data and the optimization of transactions     real estate<\/a>. With this new logo, Matterport affirms its commitment to modernity and excellence, values that Panosphere 360<\/strong><\/a> daily sharing to highlight your spaces and offer virtual experiences<\/a> unforgettable immersive experiences.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

    En 2025, Matterport d\u00e9voile un nouveau logo marquant une \u00e9tape cl\u00e9 dans l\u2019histoire de l\u2019entreprise. Ce changement intervient peu apr\u00e8s son int\u00e9gration au sein du groupe CoStar, leader mondial des donn\u00e9es immobili\u00e8res et de l\u2019analyse de march\u00e9.Ce rebranding ne se limite pas \u00e0 un simple lifting graphique: il s\u2019agit d\u2019une fusion visuelle qui refl\u00e8te la […]<\/p>\n","protected":false},"author":3,"featured_media":8056,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","rank_math_title":"Nouveau logo Matterport : identit\u00e9 repens\u00e9e pour 2024","rank_math_description":"Matterport d\u00e9voile son nouveau logo en 2024 : une \u00e9volution graphique qui marque l'entr\u00e9e dans l'\u00e8re du jumeau num\u00e9rique propuls\u00e9 par l'IA.","rank_math_focus_keyword":"Nouveau logo Matterport: une identit\u00e9 repens\u00e9e qui allie h\u00e9ritage et modernit\u00e9","rank_math_canonical_url":""},"categories":[54],"tags":[],"class_list":["post-8020","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-visite-virtuelle"],"_links":{"self":[{"href":"https:\/\/visitevirtuellepanosphere360.com\/en\/wp-json\/wp\/v2\/posts\/8020","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/visitevirtuellepanosphere360.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/visitevirtuellepanosphere360.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/visitevirtuellepanosphere360.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/visitevirtuellepanosphere360.com\/en\/wp-json\/wp\/v2\/comments?post=8020"}],"version-history":[{"count":5,"href":"https:\/\/visitevirtuellepanosphere360.com\/en\/wp-json\/wp\/v2\/posts\/8020\/revisions"}],"predecessor-version":[{"id":8063,"href":"https:\/\/visitevirtuellepanosphere360.com\/en\/wp-json\/wp\/v2\/posts\/8020\/revisions\/8063"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/visitevirtuellepanosphere360.com\/en\/wp-json\/wp\/v2\/media\/8056"}],"wp:attachment":[{"href":"https:\/\/visitevirtuellepanosphere360.com\/en\/wp-json\/wp\/v2\/media?parent=8020"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/visitevirtuellepanosphere360.com\/en\/wp-json\/wp\/v2\/categories?post=8020"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/visitevirtuellepanosphere360.com\/en\/wp-json\/wp\/v2\/tags?post=8020"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}