Guided virtual tour

Guided virtual tour: telling the story of the space instead of leaving it to chance

A Matterport 3D virtual tour leaves visitors free. That is its strength, and its limit: nothing guarantees they will see the laboratory you just renovated or the room that made your reputation. The guided virtual tour solves that problem. It strings together stops, in the order you chose, each with a title and a caption.

According to a case study published by Matterport with one of its partners (a Matterport client, not a Panosphere client), a free tour lasts 2 to 5 minutes, compared with 25 to 30 minutes when it is guided.

How the path is built

Each stop is a chosen view: a position in the tour, an angle, a title and a caption. You tell us your highlights, or you place them yourself in the Matterport editor after the one-hour training session, and we set the stops, the angles and the transitions. According to Matterport, its tool can automatically suggest a first path, with stops, angles and descriptions; we start from it, then rework it with you. Its texts exist only in English: the French captions, we write ourselves.

Autoplay for kiosks, trade shows and open houses

The automatic guided tour starts with one click, or on its own through an autoplay link. On a screen at the reception, at a trade show booth or during an open house, it plays in a loop and catches the eye; as soon as a visitor touches the screen or the mouse, they take control and explore. It is the simplest virtual tour for a kiosk: one link, one browser, no app.

In French and in English

The titles and captions are written in both languages. With custom branding, French and English fit at a single address: visitors choose their language when the tour opens, and the menu, the sections and the path follow.

For whom: schools, museums, tourism, training

School recruitment. An open house all year round, for local families and candidates from outside the region: the reception, the classrooms, the sports complex, the common areas, in the order of a real visit. See our tours for schools, CEGEPs and universities and Collège Notre-Dame-de-Lourdes, higher up.

Museums and exhibitions. The path of the exhibition, room by room, with the curator’s text at each stop, like the Van Horne exhibition, higher up. See museums and heritage and our heritage and exhibitions service.

Hotels and tourism. The walkthrough a staff member would give, from the lobby to the guest room, available 24 hours a day to event planners and travellers: see hotels and tourism.

Training and onboarding. The new employee’s route, from the entrance to the workstation, with the instructions at each stop; with the information tags of an enhanced tour, the detailed instruction, the video or the document opens in the right place.

A narrated path, and a video on trial

The narrated virtual tour relies on written captions; for video narration, a short clip is placed in a tag, at the relevant stop. As for the video made from the guided path (16:9, 9:16, 4:5 or 1:1, slideshow transitions), it is a feature Matterport has been trialling in beta since September 2026: an option on a trial basis, with no guarantee of results or turnaround.

A guided tour with Panosphere 360

Creating the path is billed at $90 per hour, usually 1 to 3 hours depending on the number of stops, in an existing or new 3D tour (from $395). A single person, Marc Durand Bréard, from the quote to the training; more than 1,000 tours published on Google Maps since 2015; Matterport Service Partner; service in French across Quebec. See our prices and our portfolio, or write to us.