
Virtual tour for retail stores, restaurants and showrooms
Your customers walk through your store before they come in.
A virtual tour of a store or restaurant costs $395 as a Matterport 3D tour under 1,500 sq. ft., or $495 as a Google tour on your Maps listing. Capture takes 1 to 2 hours, without closing, evening or Saturday morning; online within 24 to 48 hours in most cases. 1,000+ Google Maps tours since 2015, across Quebec. Call 514 262-9248.
- Over 1,000 tours published on Google Maps since 2015
- From $395 under 1,500 sq. ft.
- Online in 24 to 48 hours
- Captured without closing: in the evening or on Saturday morning
They trust us
Your Google Business Profile is your first shop window.
Before walking through your door, customers looked you up on Google: your hours, your reviews, your photos. A 360° virtual tour shows them the rest: the atmosphere, the patio, the parking, the products on display. On your Google Business Profile and on your website, it answers their questions before they make the trip.
01
Visible in Google Maps and in search
A store is a non-residential location: the tour is published on your Google Business Profile and appears in Google Maps, in Google Street View and in search results.
02
The atmosphere, the access, the patio
Customers see the room, the lighting, the entrance, the parking and the patio before they come. Fewer bad surprises, fewer questions on the phone.
03
Clickable products
In a showroom, each product gets an information tag leading to its product page. According to Matterport, 94% of visitors to a virtual store interacted with its content.
04
Several locations, one walkthrough
Several branches are captured on one route, priced per address, with the same walkthrough, like the seven Animo Etc stores.
A real tour to explore
Step inside the showroom of Les Produits Zitta.
A showroom enhanced with 102 information tags: every product on display leads to its product page. Click to launch the tour and open the tags. Below: the Vicostone Canada showroom (58 tags) and the Time Out Market Montréal.
Six ways to use a virtual tour in your business.
Google Maps listing and local search
Customers searching for “restaurant” or “store” near them step inside your place without leaving Google, from your Business Profile or from Street View.
Clickable showroom
Kitchens, light fixtures, furniture, barbecues: each product on display gets an information tag with its product sheet and a quote request link.
Restaurants: dining room, patio and private room
Customers see the dining room and the patio before booking; the organizer of a group dinner tours the private room and opens the menu.
Branch networks and franchises
Each address gets its own tour, captured on one route with the same walkthrough; head office compares the layouts.
Markets, food halls and big-box stores
Visitors spot the counters in a market or the aisles in a hardware store before they arrive, as at the Time Out Market Montréal.
Before a redesign or a new location
A dated record of the premises, with floor plan and measurements, to plan a redesign or replicate the concept elsewhere.
You stay in control
You change your tags yourself: promotions, new arrivals, menu.
On request, you receive access to the Matterport editor for your tour: a promotion on the right display, the page for a new product, the seasonal menu, the same day, without waiting for us.
- Add or edit information tags: text, photos, videos, PDFs, links
- Announce a promotion or a new collection
- Update the menu, hours and events
- Choose the starting view and hide the back of the store
- Editor access: $150 per year
Public pricing
Pricing based on the floor area of your business.
The price depends on the floor area captured. A store is often under 1,500 sq. ft.: a Matterport 3D tour at $395, 2D floor plan and one year of hosting included, on your Google Business Profile for $100 more; or a Google 360° tour, from $495.
From$395
| Under 1,500 sq. ft. | $395 |
|---|---|
| 1,501 to 2,500 sq. ft. | $495 |
| 2,501 to 3,500 sq. ft. | $595 |
| 3,501 to 4,500 sq. ft. | $695 |
| 4,501 to 5,500 sq. ft. | $795 |
| 5,501 to 6,500 sq. ft. | $895 |
| 6,501 to 7,500 sq. ft. | $995 |
| 7,501 to 8,500 sq. ft. | $1,095 |
| 8,501 to 9,500 sq. ft. | $1,195 |
| 9,501 to 10,500 sq. ft. | $1,295 |
| Big-box store, market or branch network | Quote within 24 hours |
| Google virtual tour (Street View), published on your Business ProfileFrom $495 under 1,500 sq. ft.; no dollhouse view | grid price + $100 |
|---|---|
| Publication of the 3D tour on Google MapsNon-residential locations only | + $100 |
| Standard branding: menu in your colours | $100 to $250 |
| Custom branding: showroom, bilingual | $500 to $650 |
| Writing the information tags | $90/h |
| Professional HDR photos | $250 to $335 |
| Editor access for your team | $150/year |
| Hosting after the first year | from $150/year |
- Prices in Canadian dollars, taxes extra.
- Several branches: each address follows the grid; sites on the same route share the travel fee.
- Travel fee of $0.73/km beyond about 100 km from Montreal.
Good to know: what the tour shows, and what it does not replace
The tour shows your business as it is on the day of the capture; any face that slips in is blurred. It does not replace your online store: a tag leads to a product page, but the sale is completed on your website or in store. On Google Maps, the published version is a series of panoramas, without the dollhouse view.
Retail virtual tour: what your customers see
One Thursday evening, a couple searches for “restaurant” on Google Maps, two streets from home. Three listings come up; one of them has a virtual tour. They step inside, walk around the dining room, see the patio and the booth at the back that would work for eight people. They book. The following Saturday, the same reflex brings them into your store: they have already seen the aisles and the parking.
That is what a retail virtual tour does: it answers the simple questions in advance, so the in-person visit can be about everything else. On your Google Business Profile, the 360° virtual tour appears in Google Maps, in Street View and in search results.
Google tour or Matterport 3D tour?
Two products, two uses, often captured on the same day.
The Google virtual tour is a series of 360° HDR panoramas published on your Google Maps listing. It is made to be found: over 1,000 tours published since 2015, from the Marché aux Fleurs in Saint-Bruno-de-Montarville to Boutique Tamtam in Saint-Jean-sur-Richelieu. Under 1,500 sq. ft., it costs $495, and Google hosts it with no subscription.
The Matterport 3D virtual tour is a complete model of the business: you move from one display to the next, see it as a dollhouse view, and every product can get an information tag. At $395 under 1,500 sq. ft., it can also be published on Google Maps for $100 more. That is the option Couche-Tard chose for its connected convenience store on the McGill University campus.
The enhanced showroom: the Zitta example
For Les Produits Zitta, we scanned the showroom in 3D, then placed 102 information tags: every product on display leads to its product page. Customers open the tag, compare, then request a quote without leaving the tour. The Vicostone Canada showroom has 58 tags; the one at Artcraft Lighting, a lighting manufacturer, follows the same principle. For a simpler showroom, like the barbecues at BBQ Labonté in Drummondville, the Google tour is enough: customers spot the models on display before coming to the store.
This is what we call an enhanced virtual tour: the 3D tour, plus the tags and a menu in your colours. You write the tags yourself, or we take care of it at $90 an hour. According to Matterport, GUESS got twice as many appointments in its scanned showrooms.
Restaurants: the dining room, the patio, the private room
For a restaurant, the atmosphere matters as much as the menu. A restaurant virtual tour shows the dining room, the booths, the lighting and the patio as they are, as at Ben & Florentine in Old Longueuil and at La Belle et la Boeuf in Boucherville. A tag on the private room leads to the group booking form; another, to the menu as a PDF. Office party organizers find their room without you having to show it between services. If your restaurant is in a hotel, see the virtual tour for hotels.
Store networks, markets and big-box stores
For a banner or a franchise, each branch gets its own tour, captured on one route with the same walkthrough, priced per address, with the travel fee shared. We did it for seven Animo Etc stores, from Saint-Jérôme to Saint-Hyacinthe. Head office compares the layouts and keeps a dated record of each location. According to Matterport, RPM Pizza (175 restaurants) launched its projects 50% faster thanks to its 3D models.
Markets and big-box stores can be toured the same way: at the Time Out Market Montréal, visitors spot the counters; at the Home Hardware in Sainte-Julie, they find the right aisle before they arrive.
Why trust Panosphere 360 with your business’s virtual tour
- A single person, from the quote to training your team: Marc Durand Bréard.
- Over 1,000 tours published on Google Maps since 2015, for stores, restaurants, showrooms and the Loto-Québec casinos, not to mention the 360° capture of a VIA Rail train.
- Matterport Service Partner, Pro3 camera.
- Captures without closing: outside peak hours, in the evening or on Saturday morning.
- Public prices, a written quote and service in French across Quebec.
Looking for a store virtual tour in Montreal, on the South Shore or in the regions? Check our prices and our portfolio, or request a quote: a 30-minute call is all it takes.
Frequently asked questions
Your questions, our answers.
Another question? Write to marc@panosphere360.com or call 514 262-9248.
Google tour or Matterport 3D tour: which one should a business choose?
The Google tour, published on your Google Maps listing, is often the right choice for a neighbourhood business, from $495. The Matterport 3D tour adds the dollhouse view, the floor plan and tags leading to your products, at $395 under 1,500 sq. ft., and can be published on Google Maps for $100 more.
How much does a virtual tour of a business cost?
From $395 for a 3D tour under 1,500 sq. ft., 2D floor plan and one year of hosting included, then $100 per additional 1,000 sq. ft. For a showroom, add custom branding ($500 to $650) and, if needed, tags written at $90 an hour.
Do we have to close the business during the capture?
No. According to Matterport, allow 1 to 3 hours for 1,000 to 4,000 sq. ft.: we come at a quiet time, in the evening or on Saturday morning. Customers and staff step out of the frame; any face that appears is blurred.
Does the tour appear in Google Maps and in Google Search?
Yes, for any non-residential location with a Google Business Profile: it appears on the profile, in Google Maps and in Street View. According to Matterport, the navigation arrows between panoramas appear 7 to 10 days after publication.
Can the products in our showroom be linked to our online product pages?
Yes. Each tag holds text, photos, a video, a PDF or a link to the product page. The Les Produits Zitta showroom has 102 of them; Vicostone Canada’s has 58.
We have several locations: how does it work?
Each address follows the grid and gets its own tour, with the same walkthrough. Branches in the same region are captured on one route and share the travel fee, like the seven Animo Etc stores.
Can a restaurant show its patio and private room?
Yes. The patio is captured in good weather; the private room gets a tag leading to your group booking form, and the menu is attached as a PDF. You no longer have to show it between services.
How long does it take to get the tour?
The 3D tour is online 24 to 48 hours after the capture in most cases; tags, branding and publication on Google Maps take a few more days. For an opening or a peak season, plan the capture a few weeks ahead.
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Let’s talk about your project.
A 30-minute call is enough to settle the area, the deliverables and the price. Written quote within 24 hours, large buildings included.











